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Consumer Pulse

Holiday Shopping Habits 2015

Posted September 15, 2015

The third Rubicon Project Consumer Pulse – a survey of 2,009 individuals in the U.S., U.K. and Canada – offers a detailed look at the consumer habits driving holiday shopping in 2015. For additional information please reference the press release announcing the poll findings here.

Rubicon Project Consumer Pulse Holiday Spend


A downloadable version of the infographic can be found here.


Methodology of the Rubicon Project Consumer Pulse: Holiday Shopping Habits 2015

Rubicon Project engaged global polling firm Penn Schoen Berland to conduct 2009 interviews among holiday shoppers in the US (MOE ±3.09%), UK (MOE ±4.37%) and Canada (MOE ±4.37%) between August 26 and August 28, 2015. Full survey data can be downloaded by clicking here.