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Neil Richter
“Algorithms enable everything we do at Rubicon Project to automate advertising. We develop and update tens of thousands of algorithmic models to simulate market conditions and produceoptimal results for buyers and sellers – for each impression.”
Neal Richter
Chief Scientist
Rubicon Project
News Corp
“To support its private exchange, News Corporation works with The Rubicon Project as its global platform. News Corp enjoys a strong direct relationship with its premier audience of affluent, engaged subscribers and users, while the Rubicon Project platform will allow advertisers to target a number of audience segments on a global scale via premium quality inventory and unique data.”
Jan Gelin
“The scale at which Rubicon Project must operate can be challenging to fathom. It powers trillions of queries per month, and each of those transactions must occur in milliseconds. We’ve partnered with leading companies in computing to engineer custom solutions that cannot be found anywhere else in the world.”
Jan Gelin
Vice President
Engineering and Chief System Architect
Rubicon Project
EA
“Rubicon Project has been a great partner in helping us maximize our ad revenue while successfully protecting both our brand and our direct sales deals and relationships.”
Goals
“Maintaining a clean, “well-lit” environment for our advertisers and community is of critical importance to us; with the Rubicon Project’s sophisticated Brand Protection technology, we are assured that all of our customers have a great experience with our site.”
Your Audience Is Valuable & Deserves Optimal Revenue

Your Audience Is Valuable & Deserves Optimal Revenue

Seller Cloud optimizes revenue for each of your ad impressions, safely. Thousands of proprietary and proven data-driven, machine-learning algorithms replace guesswork with facts and science to make you more money. The algorithms work whether you’re selling via auctions or direct orders. Don't leave money on the table and don’t put your company at risk!
More Advertisers than You Could Possibly Support

More Advertisers than You Could Possibly Support

Who is buying and how changes with each impression, campaign, & technological development. Can you keep up? With the needs of top brands around the globe?

Seller Cloud enables top brands around the globe. Whether they buy via bidders, ad networks, agencies or the latest technical breakthrough, Seller Cloud evolves with buyers – so you can concentrate on the ones most important to your business.
Protect Your Users and Your Brand

Protect Your Users and Your Brand

Scale matters. Seller Cloud’s security and rules management technology gives you massive control and protection - scanning millions of ads and media files. You set detailed buying rules on individual advertisers and sales channels enforced by sophisticated ad fingerprinting technologies. And Seller Cloud automatically protects your brand and users from potentially dangerous ads and common malware.
Both Your Direct and Indirect Sales Benefit from Automated Advertising

Both Your Direct and Indirect Sales Benefit from Automated Advertising

You know that maximum exposure to advertisers = maximum revenue potential. Seller Cloud enables advertisers however they spend – via your sales team and via indirect channels:
  • Real Time Bidding (Dynamic bidding from DSPs)
  • Static Bidding (Upfront pricing from Networks)
  • Programmatic Guaranteed (from DSPs and Agencies)
  • Direct Orders (from your existing Agencies and Advertisers)
Open, Transparent Markets Grow & Optimize Your Ad Business

Open Markets Grow & Optimize Your Ad Business

Seller Cloud does not play arbitrage games with your ad revenue. Its marketplace is open and transparent for all participants, eliminating biases that plague the industry and leave you continually wondering if you really got paid a fair price for your impressions. And the insights the Cloud produces let you tune your own selling processes for best results.
You Want a Trusted Partner

You Want a Trusted Partner

Designed by some of the world’s most talented advertising engineers, powered by true algorithmic science and fueled by one of the largest big data processing systems - Seller Cloud delivers proven results - the numbers speak for themselves:
  • 40% of comScore 100 websites
  • 100+ mobile publishers & applications
  • tens of thousands of advertiser brands, 300+ integrated buying platforms
  • approximately 600 million users globally
global mobile ad spend to reach $27B by 2017 (Pwc)

global mobile ad spend to reach $27B by 2017 (Pwc)

Seller Cloud powers your mobile monetization strategy with unified auctions that compel buyers to compete on every impression, eliminating mediation waterfalls. You also get:
  • Access to mobile RTB on one of the largest independent global exchanges
  • Primary mobile ad serving for direct or 3rd-party delivery
  • The ability to automate mobile direct orders
  • These features and more via a lightweight SDK for applications

Your Audience Is Valuable & Deserves Optimal Revenue

Seller Cloud optimizes revenue for each of your ad impressions, safely. Thousands of proprietary and proven data-driven, machine-learning algorithms replace guesswork with facts and science to make you more money. The algorithms work whether you’re selling via auctions or direct orders. Don’t leave money on the table and don’t put your company at risk!

More Advertisers than You Could Possibly Support

Who is buying and how changes with each impression, campaign, & technological development. Can you keep up? With the needs of top brands around the globe?

Seller Cloud enables top brands around the globe. Whether they buy via bidders, ad networks, agencies or the latest technical breakthrough, Seller Cloud evolves with buyers – so you can concentrate on the ones most important to your business.

Protect Your Users and Your Brand

Scale matters. Seller Cloud’s security and rules management technology gives you massive control and protection – scanning millions of ads and media files. You set detailed buying rules on individual advertisers and sales channels enforced by sophisticated ad fingerprinting technologies. And Seller Cloud automatically protects your brand and users from potentially dangerous ads and common malware.

Both Your Direct and Indirect Sales Benefit from Automated Advertising

You know that maximum exposure to advertisers = maximum revenue potential. Seller Cloud enables advertisers however they spend – via your sales team and via indirect channels:

  • Real Time Bidding (Dynamic bidding from DSPs)
  • Static Bidding (Upfront pricing from Networks)
  • Programmatic Guaranteed (from DSPs and Agencies)
  • Direct Orders (from your existing Agencies and Advertisers)

Open Markets Grow & Optimize Your Ad Business

Seller Cloud does not play arbitrage games with your ad revenue. Its marketplace is open and transparent for all participants, eliminating biases that plague the industry and leave you continually wondering if you really got paid a fair price for your impressions. And the insights the Cloud produces let you tune your own selling processes for best results.

You Want a Trusted Partner

Designed by some of the world’s most talented advertising engineers, powered by true algorithmic science and fueled by one of the largest big data processing systems – Seller Cloud delivers proven results – the numbers speak for themselves:

  • 40% of comScore 100 websites
  • 100+ mobile publishers & applications
  • tens of thousands of advertiser brands, 300+ integrated buying platforms
  • approximately 600 million users globally