Insights

Mit Demand Manager bietet Rubicon Project Prebid künftig als Service an; Header Bidding wird dadurch einfacher im Handling und gleichzeitig besser kontrollierbar.

Ich freue mich Ihnen mitteilen zu können, dass wir und der Guardian uns gemeinsam darauf geeinigt haben, unseren seit 2017 bestehenden Rechtsstreit beizulegen. Obwohl der Inhalt des Vergleichs vertraulich ist, […]

The rise of digital audio—both as a medium, and as an ad opportunity - is a trend that is impossible to ignore.

Buyers are opting in to our EMR bidding algorithm because it works. Learn how much they saved vs. pure first-price in this case study.

With billions of dollars wasted annually on fraudulent ads, systematically monitoring and addressing inventory quality is absolutely critical. Though there’s no silver bullet when it comes to keeping your inventory clean, these 5 tips can help you take meaningful steps to reduce your exposure.

Why we are delivering buyers greater choice and transparency in auction dynamics

Collaborative industry effort supports efficient, unbiased programmatic monetization New York & Los Angeles – AppNexus and Rubicon Project (NYSE: RUBI) today announced the creation and launch of Prebid.org, Inc., an […]