Seller Exchange
Milan

November 7, 2018

The digital advertising market needs fewer conferences and more conversations.

With so much to discuss, understand and celebrate in what has been a transformational year for our industry, it only felt right to reflect this with a completely new take on the format of our event.

This year we are presenting the ‘Seller Exchange’, where we hope to engage our seller customers in a holistic afternoon that focuses on their needs, what buyers are looking for, and the emerging trends in programmatic.

We will be inviting our customers not just from Italy but also Spain and the Middle East – giving this event a truly international significance and a forum in which to engage in cross-market knowledge sharing.

 

FOUR SEASONS MILANO

Via Gesù 6/8

20121 Milan

 

Wednesday, 7th November, 2018

14:00 – 18:00

Networking Aperitivo from 18:00

For any questions or queries please email intlevents@rubiconproject.com

AGENDA

AGENDA

 

Welcome

Sara Buluggiu, MD – Italy, Spain & MENA

 

Market landscape

Mariano De Luca, Seller Lead – Italy, Spain, Portugal & MENA

 

Video: what users want

Vilma Scarpino, CEO, DOXA

 

2025 Vision

Tom Kershaw, CTO

 

The power of the exchange

Rebecca Ackers, Director Global Seller Accounts

 

Header bidding: where we’re going

Alexandra Smith, Product Manager

 

Panel: The Seller view

Panellists: Matthias Mondini (PRISA), Daniele Gulti (NetAddiction), Cristina Pianura (Prime Real Time)

Moderator: Sara Buluggiu, MD – Italy, Spain & MENA

 

GDPR – 5 months on, what you need to know

Giulia Sala, Senior Trainee Lawyer, DGRS Studio Legale

 

Key buyer trends: what are we seeing?

Andrea Galtieri, Buyer Account Director – Italy, Spain & MENA

 

The DSP & Agency view

Panellists: Paolo Artioli (Dentsu Aegis), Valeria Mazzon (Adform), Narghes Hamidi (OMD)

Moderator: James Brown, MD – EMEA

 

Closing remarks

Sara Buluggiu, MD – Italy, Spain & MENA

SPEAKERS

GUEST SPEAKERS

Paolo Artioli

Programmatic Principal

Dentsu Aegis

Daniele Gulti

Partner and Head of Sales

Netaddiction

Narges Hamidi

Programmatic Buying Manager

OMG

Valeria Mazzon

Country Manager Italy

Adform

Matthias Mondini

Director, Yield Management & Business Insights

PRISA

Cristina Pianura

Managing Director

Prime Real Time

Giulia Sala

Senior Trainee Lawyer

DGRS Studio Legale

Vilma Scarpino

CEO

DOXA

RUBICON PROJECT SPEAKERS

Rebecca Ackers

Director, Global Seller Accounts

Rubicon Project

James Brown

Managing Director, EMEA

Rubicon Project

Sara Buluggiu

Managing Director, Italy Spain & MENA

Rubicon Project

Mariano De Luca

Seller Lead, Italy, Spain, Portugal & MENA

Rubicon Project

Andrea Galtieri

Buyer Account Director, Italy, Spain & MENA

Rubicon Project

Tom Kershaw

Chief Technology Officer

Rubicon Project

Alexandra Smith

Product Manager

Rubicon Project

LOCATION

FOUR SEASONS MILANO

Via Gesù 6-8

20121 Milan

For more information:

intlevents@rubiconproject.com