Header Bidding 2.0 Masterclass

February 14, 2018

The spotlight remains firmly on Header Bidding as one of the industry’s hottest topics. As we enter 2018, the technology is gaining new momentum as publishers consider the move from a client-side to a server-side solution, which brings fresh challenges to the programmatic ecosystem.

To guide our Buyers and Sellers Rubicon Project is hosting a Masterclass to deep-dive into recent Header Bidding developments and highlight the impact the technology is having on both local publisher and agency partners.