How important is it for adtech to solve identity in 2020?
March 11, 2020
How important do you believe it is for ad tech to determine a solution for identity in 2020? We asked Rubicon Project partners Amanda Martin, VP Enterprise Partnerships, Goodway Group, and Marco Bianchi-Tiraboschi, Senior Director, Business Development, Verizon Media, who share their concerns about our flawed identity infrastructure, privacy, and the pace of change.
To learn more about identity, email us: contact@rubiconproject.com
Tags: Buyers, cookies, GDPR, Identity, Leadership, privacy, Sellers, transparency