Press

Magnite Finds Live Streamers More Receptive to TV Advertising Than Traditional TV Viewers, Reveals Opportunity for Asia

Magnite Team
 / July 10, 2022

Magnite (Nasdaq: MGNI), the world’s largest independent omnichannel sell-side advertising platform, has released new research, “Live and Kicking: An In-Depth Look At Live Streaming” that found broad adoption of live streaming TV among OTT and CTV viewers across all age groups in Australia and New Zealand along with high receptivity to advertising.

Press

GroupM Premium Marketplace Gains Momentum Through Magnite

Magnite Team
 / June 22, 2022

Exclusive integrations have maximized working media for publishers and enabled GroupM clients to realize incremental value across omnichannel media buys including CTV, digital video and display NEW YORK – (June 22, 2022) – Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, and GroupM, today announced exceptional initial results for GroupM’s Premium Marketplace. The … Continued