February 3, 2020
The Prebid User ID Module lets publishers standardize identity on their terms, which improves audience targeting, monetization, and delivers a better user experience.
May 14, 2018
Moving Towards a Cookieless Future
Four years since joining the DigiTrust consortium, Garrett McGrath, VP of Product, discusses how he envisions our cookieless future evolving.
November 9, 2017
Is DigiTrust the “Universal ID” We’ve All Been Looking For?
Cookies have served the ad industry since the original dot-com boom, but now we need a new way to analyze user behavior, deliver relevant content, and tap an audience