Februar 26, 2013
Mobile RTB – the Agency View: an Infographic by Rubicon Project
Today we’re unveiling an infographic on mobile RTB, representing the views of leading agency trading desks across Europe, with the aim of providing a benchmark for the growth and development […]
Dezember 21, 2012
“Let’s Get Real About Mobile” Panel Discussion Recap and Video
On December 12, 2012, we hosted a panel discussion in New York called “Let’s Get Real About Mobile.” Moderated by Josh Wexler, the panel featured representatives from both the buy-side […]
November 19, 2012
Building Content For Mobile Devices
In the first post of this series I discussed the market opportunity in mobile advertising. In the second post, I discussed the need to move past the word “mobile” and […]
Oktober 11, 2012
Opportunities and Challenges in a Fragmented Mobile Landscape
This is the first in a series of posts walking readers through the mobile advertising space. Stay tuned for more posts over the coming weeks. Everyone recognizes that mobile advertising […]