programmatic guaranteed

Thought Leadership
November 5, 2019
VIDEO: Partner Perspectives with Dotdash
Sara Badler, SVP Programmatic & Revenue Strategy at Dotdash, discusses some industry trends she's seen this year, and why programmatic guaranteed is important to her business.
Thought Leadership
October 22, 2019
Partner Perspectives: Havas
Andrew Goode, EVP Head of Programmatic at Havas Media, talks about the industry's trend towards transparency, and how programmatic guaranteed has impacted his business.
Case Study
October 17, 2019
BuzzFeed Sees Exceptional Results with Rubicon Project’s Programmatic Guaranteed (PG) Solution
Programmatic Guaranteed (PG) offers a more efficient and transparent approach to programmatic media buying. Media buyers get guaranteed inventory and access to premium publishers, while publishers can lock in revenue […]
Thought Leadership
October 15, 2019
Programmatic Trends in APAC
Yogesh Sehgal, Regional Manager Asia at Rubicon Project, talks about programmatic trends in the APAC region, the growth of video and audio, and how programmatic guaranteed has helped introduce new publishers to programmatic monetization. 
Thought Leadership
October 7, 2019
Video: Programmatic Trends in Brazil
Salomao Junior talks about current trends in Brazilian adtech, and why more buyers and sellers are taking advantage of programmatic guaranteed. 
Thought Leadership
August 29, 2019
VIDEO: Partner Perspectives with Unruly
Kenneth Suh, Chief Operating Officer at Unruly, offers his perspective on how Programmatic Guaranteed has helped to level the playing field for publishers.
Thought Leadership
June 25, 2019
Programmatic Guaranteed
Steve Hulkower, Senior Director of Product Management, provides an overview of Programmatic Guaranteed, and the importance of a seamless PG experience.
Thought Leadership
November 13, 2018
The Power of A Guarantee For Digital Ads
Learn how the increasingly popular Programmatic Guaranteed is bringing a more effective, streamlined and transparent experience to programmatic ad buying.