Wrapper



Rubicon Project Pushes for Industry-wide Adoption of Prebid.js Open Source Wrapper in Header Bidding

March 16, 2017
Rubicon Project released a white paper endorsing the use of open source wrapper Prebid.js in the ever-evolving world of header bidding.
Research
March 14, 2017
Open source will win header bidding
Everything you need to know about wrapper monetization and why Prebid.js is the industry suggested wrapper for your business

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In The News
Auction Mechanics: Let’s talk about Header Bidding
Thought Leadership
Evolution of ID with Header Bidding
Research
The Move to Server-Side Header Bidding
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Record Video Growth for Rubicon Project In First Half of 2018 Driven by Private Marketplace Deals

LATEST

Thought Leadership
February 19, 2019
The Evolution of Prebid
Prebid’s grown significantly since its nascency. What was once a relatively small open-source ...
Thought Leadership
February 19, 2019
Evolution of ID with Header Bidding
In part two of this series, VP of Product Management, Garrett McGrath, discusses how IDs are ...
In The News
February 14, 2019
Auction Mechanics: Let's talk about Header Bidding
...
Technology
February 14, 2019
Prebid header bidding: real-time updates
Stay up-to-date with the latest updates on Prebid header bidding from Rubicon Project...